Gamification - Octalysis Framework
These are the different methods used to motivate people to play games. But it can be used in other fields too. These can be used to drive behaviour.
- Epic Meaning
- Ties in to your life's purpose.
- Development and Accomplishment
- Levelling up
- Empowerment of creativity and immediate feedback
- How can I get creative with this?
- How can I get quicker feedback? (Feedback Loops in Noisy Environments)
- Ownership and procession
- Ownership of outcome - you decide the outcome.
- You can hack this by taking more responsibility.
- of process
- You can change the process to make it your own.
- of belief
- "I have to do this thing" vs "I get to do this thing"
- Ownership of outcome - you decide the outcome.
- Social influence and relatedness.
- Do it with other people.
- Do it as a group
- Scarcity
- You want things more if its difficult to get.
- Unpredictability and Curiosity
- You don't know what's going to happen next.
- Used for slot machines.
- Loss and Avoidance
- "I'll login today to make sure I get the daily login points"