2 notes tagged with "perception"

Halo effect

Tendency to transfer the good impression of a person/ company/ brand/ etc in one context to things they recommend in another context.

Tagged With: #cognitive-bias #psychology #perception

Published on Jan 24, 2023

Pertinent Negative

If you are describing something - make sure you mention something that you would expect to be there - but was missing. Eg. If you see candle sticks - but no candles, candles are the Pertinent Negative

Tagged With: #visual-intelligence #attention #perception

Published on Nov 04, 2020