Conceptual Metaphor Theory

Conceptual Metaphor Theory: Abstract concepts are metaphorically understood. Eg. "Affection"(Abstract concept) is understood in terms of "warmth"(metaphor).

Idea found in Embodied cognition

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Impact of Metaphor Thinking

Issues that come with Metaphorical Thinking idea in Conceptual Metaphor Theory We overlook the metaphorical nature of our understanding Create false equalancies They hide some aspect and highlight others. Our self image is more

Metaphor

Metaphors are mental concepts, not simply words Metaphor is often not based on similarity We use metaphors all day every day to perceive, comprehend, and reason about the world Conceptual Metaphor Theory

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Published on: Dec 25, 2020

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