Standup Content Creation

Type of Jokes


Rule of three

Serious, Serious, Funny

"Giving 110% takes hard work, dedication and a complete disregard for how math works."

Funny, Funnier, Funniest


Using the exact meaning of the words. Eg. Surely, you can't be serious? I am serious and don't call me Shirley.



Eg. It was so cold that I saw polar bears wearing jackets.


Comparing similarities between two different things. Eg. Dissecting comedy is like dissecting a frog. You understand it better, but they both die in the end.


A sharp, bitter or cutting remark. Eg. Money isn't everything in life, but it does keep you in touch with your children.

Typical Joke Structure

  • Premise: Broad

  • Setup: Specific

  • Punch Line: Surprised

  • Tag(Another Punch line): Another Surprise

  • Act Out: Acting out the punch line

  • Call Back: Referencing later in your act.

  • Premise: Like most comedians, I grew up poor.

  • Setup: We didn't know we were poor because our mom lied about it. I remember one Christmas she tried to tell my sisters she had given them - dolls.

  • Punch Line: But they were really just empty bottles of Mrs. Buttersworth

  • Tag: And she was like "No, no - that's kitchen barbie!"

Put the punch word at the end.


  • Sell the punch line. You must be confident - and deliver it properly.
  • Don't ask the audience questions. (?)
  • Say most with less words. Brevity is the soul of wit.
  • Hard consonants stick in ear better - 'pants' are funnier than 'jeans'.
  • Go twice as slow as you think you are going.
  • Don't step on your laughs.
  • Movement on stage is good.
  • Silence is ok.
  • Keep your jokes in your pocket and let them come out organically.

Making a story funny...

  1. Write out the story
  2. Put a sentence on separate piece of paper
  3. Write jokes on the subject of that sentence
  4. Put that sentence back into your story
  5. Repeat.

Step 3

  1. Statements of Truth
  2. Lists - nouns, verbs, adjectives
  3. I (emotion) (subject) because - finish with chosen words from list.

Self Deprecation

  1. Pick one unique trait
  2. Statements of Truth
  3. List adjectives, nouns etc. on that trait
  4. I (emotion) (trait) because...